Industry & Company News
Perspectives, partnerships, and progress from the Molsoft team.
Launching on Shopify is one thing. Running it well — month after month, as your catalogue grows, your customer base expands, and the competitive landscape shifts — is another thing
Most Shopify merchants are optimizing for a buyer who no longer exists as the primary discovery mechanism. The AI systems now mediating product recommendations, including ChatGPT, Copilot, and Google AI
For most of the last decade, Shopify merchants who wanted to test theme changes or deploy them carefully had two real options: a third-party A/B testing platform with the associated
For most enterprise retailers, the real cost of fragmented systems doesn't appear on any invoice, and that's precisely why it compounds unchecked. The damage surfaces in operational friction: a team
Commerce is not just shifting channels. It is shifting interfaces and ushering in the era of agentic commerce. For years, ecommerce has revolved around websites, apps, and marketplaces. Discovery happened
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