Strategy & Managed Services
Commerce strategy that ships
Molsoft operates as an embedded extension of your commerce leadership team. A fractional strategist who owns the roadmap, prioritizes the backlog, and runs the platform week to week. Not advisors. Operators.
Strategy capabilities, end to end.
What a fractional commerce leadership engagement actually covers, across consulting, analytics, and AI.
Commerce Audits & Performance Baselines
We audit your storefront, app stack, analytics, and checkout against revenue impact and build cost so every finding lands as a prioritized fix list with sizing and ownership attached.
Roadmap & Prioritization
We define quarterly and annual roadmaps anchored to business outcomes, then sequence initiatives against operational capacity, technical dependencies, and revenue impact.
CRO & Experimentation
We run hypothesis-led experimentation across PDPs, checkout, and key conversion paths, designing variants, reading at significance, and shipping winners into the same theme our engineers own so wins compound month over month.
KPI Reporting & Business Intelligence
Track the metrics that matter through structured monthly reporting tied to commerce KPIs, integration health, and roadmap velocity. Visibility, not vanity metrics.
Vendor & App Stack Management
We run vendor selection, manage renewals, and hold Klaviyo, Gorgias, Yotpo, Algolia, Shoplift, and Recharge accountable to the outcomes they were bought to deliver so the apps you pay for stop being shelfware.
AI Search & Discovery Optimization
We position your catalogue for AI answer engines and on-site AI search through GEO content optimization for ChatGPT, Perplexity, and Google AI Overviews, plus monthly tuning of Algolia, Nosto, or Klevu against live query data.
Three ways to engage
We structure engagements around how your business actually operates; fixed-scope project work when the brief is defined, retained capacity when the roadmap is ongoing.
Maintenance Program
A reactive production resource for merchants who own their roadmap and need a senior Shopify team to execute against it.
- Self-serve ticket management
- Dedicated design and development capacity
- Monthly sprint planning
Built for organizations with internal strategic leadership who need reliable delivery capacity behind it.
Strategy-led Program
A proactive engagement model where Molsoft operates as a fractional extension of your team, owning the strategic layer alongside delivery under one roadmap.
- Dedicated Client Success Manager
- Dedicated delivery team
- Access to Design, Development, CRO, and Strategy experts
- Bespoke digital roadmap
- Business KPI reporting
Built for organizations that want a senior commerce partner driving the roadmap, not just executing tickets. Your Molsoft strategist operates as an embedded member of your commerce leadership team.
Managed Services
A subscription engagement around one platform or capability. Klaviyo, Search, A/B Testing, Gorgias, or Loyalty. We own the platform end-to-end: strategy, build, calendar, report. You review and approve.
Built for merchants who have installed the app, paid for the licence, and know they are using a fraction of what it can do. We tune flows, run tests, refresh rules, and ship improvements every month.
Learn more: Managed Klaviyo, Managed Search, Managed A/B Testing, Managed Gorgias, Managed Loyalty
Website Audit
Audits that end with a fix list, not a finding list.
We evaluate your storefront through a UX and data-driven lens — site architecture, user behaviour, conversion paths, and analytics — to uncover the opportunities holding revenue back. Every finding lands with a sizing, a priority, and the engineer who would ship it.
Roadmap
A roadmap built on impact and effort, run on a loop.
We move brands from ideas to action through a custom impact/effort framework that surfaces high-priority features, quick wins, and the initiatives best suited for testing first. The roadmap then runs on a continuous operating loop, not a one-time deliverable.
Five services. One operating model.
App-agnostic search & merchandising — Algolia, Nosto, Fast Simon, Searchspring, Klevu, etc.
Contact Us
Run your commerce roadmap with the right Shopify strategy partner
If you are scaling a Shopify operation without dedicated commerce leadership in place, build the roadmap and the operating cadence before the backlog starts running the business.
Explore other expertise areas
Explore how we approach POS, B2B commerce, and integration architecture across the Shopify Plus ecosystem.
