Taking the leap of migrating to a new platform and commit the time required to such a change is always scary as the option of reverting back can be very costly. To help Contex move forward, on top of taking care of building the customs features needed for the project, Molsoft provided strategic advice and knowledge for decision-making, formations to their teams prior to the launches, and ongoing support since.
CHALLENGES
Migrating a brand and its team to a new platform is always a challenge. Now imagine what it represented for a company employing over 100 peoples in 2 different provinces and running multiple brands operating for the most part on different platforms. While it represented an enormous challenge, the operational efficiency gain the Contex Group would benefit from aligning all their teams to the same commerce platform was even bigger!
MANY BRANDS
Using Shopify Plus expansion stores, we were able to create one store per brand all running under the same organization.
MANY TEAMS
Our team of experts organized many formation sessions for the Group Contex different teams and help them with ongoing operations as an eCommerce partner.
HIGH VOLUME
With Shopify Plus preferential transaction fees, the Group Contex was able to considerably reduce its sale cost per ticket which generated massive savings.
With this acquisition, Pierre Marcoux is also writing a new chapter in the history of Les Affaires, a media company initially acquired by his father Rémi Marcoux in 1979, 40 years ago. Les Affaires has always been an important and emblematic brand in the Quebec business community. It has always evolved in a changing media landscape, and this will certainly not change with the digital transformation it began.