Kozy
- +96% Increase in add-to-cart sessions
- +13% Increase in conversion rate
- +12% Increase in transaction sessions
- +17% Average Order Value (AOV)
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Industry
Furniture & Home
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Expertise
Custom Shopify Themes System Intergration UI/UX Design
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Partners
Machool Klaviyo Review.io
Re-platform & Commerce tech ecosystem
The challenge was to re-platform Kozy onto a commerce tech ecosystem that could not only bring their online presence up-to-date, but could also keep up with their projected growth over the next five years; and all of this needed to be completed before Black Friday Cyber Monday (BFCM) rolled around! What was needed was a full migration onto a cutting-edge eCommerce platform, a platform that was easy to navigate for customers, easy to update for employees, and one in which you didn’t need to worry about mountains of data causing any problems. It needed a continuously modernizing UX & UI design that embodied the Kozy feeling well into the future, and it needed to be done quickly! Oh ya, and it needed to be done in a way that would also be compatible and seamlessly integrated with their existing in-store softwares.
There were a few additional considerations: the new platform needed to have a very big site map to easily navigate their large number of categories and products. This needed to be able to handle the conversion of bilingual data with a lot of metafields. It needed to simplify the shipping process, with the automatization of notifications for certain dropshipping suppliers, and with a custom connector between the customer SQL database and the new platform (resolving the added complexity caused by their inventory being in multiple locations, and things like gift cards being issued and used in various locations). Basically, Molsoft needed to design a tech commerce ecosystem in which they could build around what was already working and then integrate it with new optimized systems for what was not working.
Molsoft allowed us to build a website with a solid infrastructure that met our expectations. Their ability to understand our business model and brand image enabled us to serve our customers on a platform that better meets their needs and to enhance our daily operations with adaptable, cutting-edge features.
Marc-André Lambert, Directeur Marketing, Kozy
A holistic solution
Using Shopify Plus and Klaviyo, Molsoft found a holistic solution to Kozy’s commerce needs. They made a custom Shopify Plus website that resolved their eCommerce issues. A website that is quick and easy to use for both customers and employees, one that connects the website to the POS, gift cards system, and inventory in-store, and one that has all the additional services and features that were lacking before. But perhaps the best solution of all is how the website is now adaptable, able to grow with Kozy as they expand in the market, while always maintaining that Kozy effect. Molsoft continues to work with Kozy to further enhance and optimize its tech ecosystem.